stop f*cking playing fair.
It will get you no where.
It will bring you debt and wasted months and years.
Go for it. Just do it. Get f*king fired up.
What does this mean?
Stop playing fair and following "the rules"
What does this have to do with production?
Everything.
Because rules are set up to fleece you of your resources (time and money)
Wanna produce? sign up for this "certificate" program that costs thousands. Because certificates sound proper and official but in reality it's 2 cent paper.
Gimme a break.
Production is like skateboarding. Skateboards don't cost that much. But what the skater does with it is what makes all the difference. You don't need a silly certificate to skateboard.
The costs of production are a lot lower these days in-terms of gear and software.
But there's an abundance of content (tutorials, blogs, samples)
So while costs to produce are lower, the overload factor is HIGHER.
If you play by the rules you "load up" on low cost and free content
Or maybe you shell out big bucks for instruction.
Playing by the rules is very taxing on resources (time/money)
If you wanna get fit and play by the rules you "load up" on low cost/free calories like carbs.
You also do easy low risk stuff like "jogging/walking" or shell out big bucks for fancy over priced personal training - where most trainer are better at sales than delivering good programs.
This shit doesn't work, it's a hamster wheel.
Barbell lifting compared to jogging takes the same amount of time, doesn't cost much more, but the risk factor is far greater than mindless treadmill walking.
The stress is greater, but where there is risk there's also reward.
Where there is stress, there's opportunity for growth.
The same applies to production.
A lot of people "think they are producing" but there's really just doing mindelss treadmill walking.
Learning tips and tricks here and there, but very little music finished. Lots of generic, formulaic tactics. Little to no emphasis on foundational strategy.
Fuck that.
The end user doesn't benefit from the "wanna-producer hamster wheel"
You know who benefits from this?
Tutorial makers who make money from YouTube ad revenue, who like having eyeballs on their sites so they get fancy gear they can be the first to review.
Makers of software who wanna sell you yet another plugin.
Instructors who just churn out tutorial videos who sell membership sites.
If you play by the rules, you end up being more of a docile consumer of content
and not a producer of music.
Ready to flick the finger to all this noise and walk away?
If so, good.
Because I'm never one to just "follow the rules" I like to play the game to win.
This never helped me in school and on the job.
Cuz school teaches you to follow the rules and most jobs hire people who can follow rules.
But breaking away from the rules and challenging conventional wisdom never failed me with making music. Same for fitness, which is why I made the analogy above.
If you've been a sucker playing by the rules, it's OK. I been there and done that too.
But if you're ready to move on and be a Rebel stay tuned.
Secrets of the Rebel Producer is coming soon.
"Learn the rules like a pro so you can break them like an artist" Pablo Picasso.
